🧼 Rug Care Guide
Preserve the Beauty. Protect Your Investment.
Handmade wool rugs from Execute Rugs are designed to last for generations. With proper care and maintenance, your rug will remain soft, vibrant, and elegant for years to come. Follow these expert tips to ensure its longevity and beauty.

🧹 Regular Vacuuming
•    Vacuum your rug once a week using a suction-only vacuum.
•    Avoid beater bars or rotating brush heads, as they can pull and damage the wool fibers.
•    If using an upright vacuum, make sure the beater bar is turned off or use a handheld nozzle for gentle cleaning.
•    For fringes, vacuum gently or avoid altogether to prevent tangling and wear.

🔄 Rotate Periodically
•    Rotate your rug every 3–6 months, especially in high-traffic areas.
•    This helps prevent uneven wear and fading from sunlight exposure or foot traffic.

🧴 Spot Cleaning Spills
•    Blot spills immediately with a clean, dry, absorbent cloth—never rub, as this can spread stains and damage the pile.
•    For tougher spots, use a wool-safe mild detergent diluted with cold water.
•    Avoid harsh chemicals like bleach, ammonia, or strong cleaners, which can degrade wool fibers and alter dye colors.

🧼 Professional Deep Cleaning
•    Have your rug professionally cleaned by a wool or handmade rug specialist every 12–24 months, depending on usage.
•    Avoid steam cleaning or machine washing, as these can damage the rug's natural fibers and construction.

🛋 Use a Rug Pad
•    Place a high-quality rug pad underneath to:
o    Prevent slipping
o    Extend the rug’s lifespan
o    Add cushioning
o    Improve air circulation and vacuuming efficiency

📦 Proper Storage Tips
•    When storing your rug:
o    Roll it (never fold) with the pile facing inward
o    Wrap it in breathable fabric such as cotton or muslin—avoid plastic, which traps moisture
o    Store in a cool, dry location, away from direct sunlight, humidity, or pests
Pro Tip: For long-term storage, sprinkle a small amount of natural moth repellent (like cedar chips) near the rug—not directly on it.

By following this care guide, your Execute Rug will maintain its craftsmanship, color, and character—becoming a cherished piece in your home for years to come.